HEARTBEAT OF WHO WE ARE, what we stand for & where we are going.

our Manifesto

we exist to restore humanity in the workplace by Demystifying transformation so that Leaders & teams can take control of their culture. We serve teams from startups to Fortune 500 companies who want to build a better team culture. But, sometimes these teams struggle with normal barriers to a healthy, thriving workplace environment like growing too fast, competing priorities & high turnover. However, imagine if you could take the mystique out of cultural transformation? We’re different because we are the only consultancy that helps companies build a better team culture using a custom, quantifiable process proven to Enhance performance, Improve satisfaction & increase profits. We are Real, Joyful, Encouraging and Reliable. You can trust us because we've worked with all types of leaders, teams of all different sizes, & in a multitude of industries.We believe we MUST embody integrity, start with heart, keep it clear & connect the dots.

We Are The Collective and we Are Heart At Work.


We exist to restore humanity in the workplace, challenge leaders hearts, and LEAD teams through The Path of true transformation.

our Vision

To awaken purpose at work and home.

our values


OUR collective




brad spent 12 years in corporate america building teams, developing leaders, and elevating cultures. my heart beats to help individuals and teams find out where they are right now, own their story moving forward, & put them on a path to get them where they want to go. brad enjoys traveling, dating his wife every week, and raising 3 amazing boys.



jess comes from 7 years of leadership development, coaching, training, facilitation and talent management in fortune 500 companies. she holds a bachelor's in industrial/organizational psychology and an mba with a concentration in non-profit management. she spends all of her free time obsessing over 2 sons, jonas & Winston, who are the cutest thing to exist and daydreaming about her next visit to the coast.


CORY FINNEY - Director of Production

cory has built a variety of experience in sales, event management, and video production over the past 9 years. his creativity and passion for storytelling has taken him all over the united states and has now led him to serve as the collective's director of production. cory's mission remains to continually stay innovative and never stop storytelling. his ability to remember movie quotes is uncanny.



jordan is a recent college graduate from lee university. he has a bs degree in business management. his heart beats for small businesses, startups and even groups of people that want to share their ideas with the world. he enjoys hanging out with friends & family, going to concerts & sporting events, watching movies, and collecting vinyl records. he's excited to be part of the team and ready to change the world!


OUR Board

we believe in wise council, accountability, & forward thinking mindsets.



gary mcclure is managing consultant at c3/consulting, a management consulting firm based in nashville, tn.  gary has more than 30 years management experience with companies ranging from fortune 50 to small firms and in a variety of industries.

a certified professional facilitator, gary leads teams to reach goals and frequently directs complex projects that include process enhancement, rebranding/repositioning, and business strategy. prior to c3, gary spent eight years in the technology division of lifeway, led marketing for a leading economic development publication, and spent 10 years with nortel networks in various strategic marketing leadership roles.  gary has an economics degree from mississippi state university and an mba from the owen school at vanderbilt university. 

gary also is active in the nashville community. he is an adjunct professor at vanderbilt university. and in addition to the collective, he serves on several boards including young life, in his grip golf, and operation andrew. he and his wife live in brentwood, tn. 



amani is a talented investor and sales leader who has guided several organizations in starting, and growing, their businesses. 

in addition to engaging with budding organizations, and growing his own real estate development company, he is a published author who works for a global and publicly traded company as a director in their sales division.



wes is the president of mainsail group. he received his ba from ole miss / college of liberal arts, and his m.b.a from belmont university with an emphasis in entrepreneurial ventures and accounting. with a professional background in finance, wes has spent the past seven years scaling non-traditional expense reduction projects for leading healthcare executives. he has engaged in consulting projects for 500+ hospitals. previous clients include hca, ascension, chi and other notable health systems.


Duane Murray

Duane started his twelve-year career in healthcare developing a statewide management services organization for private and Baptist-owned practices in Central Kentucky. He then transitioned to middle TN to become CEO of a 12 doctor Orthopaedic Surgery group in Franklin, TN, where he led them to consecutive years of their highest profitability and expansion. This included the successful development of a free-standing, physician-owned surgery center. But instead of taking the next career jump when it came in 2005, Duane made the courageous decision to leave a promising healthcare career to support the growing ministry of his church. He went from health care to soul care. Duane became the Executive Pastor at Thompson Station Church. It was a fulfillment of a calling from when he was 13 years old. Over twelve years as Executive Pastor the church developed locally, launched an international missions plan, started a satellite church, and planted churches in Las Vegas and Cincinnati. More than that he developed a passion to be a disciple who makes disciples who make disciples. Discipleship started at home where he partnered with his wife, Kristen, to intentionally pour into their three children. These three children have developed their own passion for a personal relationship with Christ that includes ministering to others. All three children are pursuing business degrees with the plan to use their business as a platform for ministry. Duane sees his contribution to the mission of Christ (to reach every nation) is through discipleship in the marketplace. In this season of life, he utilizes his gifts for facilitation and insightful inquiry to spur business leaders to build great businesses for a greater purpose as a chair in C12’s Greater Nashville area.


Strategic Advisors


Cassie Carl-Rohm

Cassie is a graduate of Xavier University, where she earned her master’s degree in business administration.  She also holds a bachelor’s degree with a double major in HR and business administration from Miami University. Cassie is active in the community for children’s education & development.  She has led Girl Scouts and Junior Achievement. She resides with her husband, Steve, and her two daughters in Charlotte, North Carolina.

Cassie Carl-Rohm is the former Global Human Resources Leader for XLP, GE’s Accelerated Leadership Program. Prior to her current role, Cassie served as Global Program Director for the GE Corporate Leadership Staff as well as Organization & Talent Development Leader in Aviation.